Risk, Issues and Crisis Management: It’s Always About Reputation!
Be certain! Eventually, there will be a crisis and you will be expected to deal with it! This advanced session underlines the importance that reputation management, communications, social media and responsible stewardship practices play in managing risk, issues and crises. It addresses the inevitability of a crisis occurring and provides the learning necessary to manage and lead the crisis communications response. Through collaborative forward thinking and proven communications and social media processes, you will better understand how to respond to risks, issues and crises while sustaining and even enhancing your organization’s reputational capital.
Join me at MARCOM 2012, May 15, 10:15 a.m. and we’ll navigate these realities together.