MARCOM Professional Development Annual Forum

We are excited to announce the first 6 marketing campaigns / initiatives that will be profiled at MARCOM 2011.

BPLMobile Application Launch Campaign:
We r where ur
Burlington Public Library

Nutrition Facts Education Campaign
Health Canada

How Much is Enough? Testing your blood sugar in type 2 diabetes.
Canadian Agency for Drugs and Technologies in Health

Freedom to Enjoy Vancouver
Immigrant Services Society of BC

Diversity is good for business.
Canadian Manufacturers & Exporters

The Science of Hockey – a science and technology literacy initiative
Canada Science and Technology Museums Corporation

Delegates will be able to:

• read more about these leading up to MARCOM
• see posters in the trade show and
• sign up on site for roundtables happening on June 2nd and talk to the people behind these initiatives.

These are a very popular part of the educational programming at our annual forum.

We are accepting at least 2 more submissions to the Marketing Excellence Recognition Program, sponsored by Marketing Magazine

Please contact Claire Mills at clairemills@cepsm.ca or via telephone at 613-731-9851 ext 20 if you wish to be considered.

June 10: 12:45 – 13:40 p.m.

1. Researching Multicultural Markets: How to be effective while keeping it manageable – Rupen Seoni, Environics Analytics
2. The world of web browsing is drastically changing, are you ready for it? – Marquis Côté and Jason Prini, digitalOttawa
3. Is there any hope for two-way social media engagement by the Government of Canada? – Mike Kujawski, CEPSM

Strategy:  I want to understand social media and how to measure it.

Tactic: I will register to hear from experts at